San Ramon
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AlexSales Manager
AlexSales Manager
AAzurdia@devilmountainnursery.com
Alex brings to Devil Mountain an extensive background in shipping and receiving in addition to experience in customer service based delivery operations. He began his career with the nursery as a driver in 2018, where he gained first-hand experience working with plants and plant material. Having grown up in the California bay area, Alex is an avid Warriors fan and enjoys visiting local microbreweries.
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SergioSergioSBarajas@devilmountainnursery.com
Sergio is an original employee of Devil Mountain Nursery and has worked his way up through the ranks. Since joining the sales team in 1995 he has been a key representative. He understands the needs of Devil Mountain Customers because he helped design the company’s commitment to them. Sergio understands how to go from working the design plan to job completion with minimal problems. He is proud of the work he does which is evident by the number of customers who depend on him. Sergio is a big soccer fan; his favorite team is Cruz Azul.
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MarkMarkMTakeda@devilmountainnursery.com
Mark worked for his family’s business, Mayfair Wholesale Nursery in San Jose from 1978 until its closing in 1999. For 21 years Mark’s focus for Mayfair was purchasing as well as catering to the needs of the retail nursery trade. In 1999 Mark joined the Devil Mountain team adding his years of unique experience in finding the finest quality plant materials and providing the highest level of service with his high energy style. Mark is an expert in general nursery stock and a detail person, which are valuable qualities when organizing large landscape jobs. Mark has a great passion for singing and has made a number of karaoke-style CDs.
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LeoLeoLSandoval@devilmountainnursery.com
Leo started out loading trucks in 1997, and his hard work and keen eye for quality were recognized early. Leo became the nursery’s lead buyer and maintained Devil Mountain’s important ties to the West Coast’s top growers. Leo is known to ask lots of questions, because, as he says, “I do not like surprises when it comes to plants.” When not working with plants, Leo enjoys spending time with his wife of 10 years and their two boys, and is an avid soccer fan.
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LeslieLeslieLAllari@devilmountainnursery.com
A native of California, Leslie grew up in Southern California where in high school she took a horticulture class that sparked her interest. After graduating from Cal Poly San Luis Obispo with a degree in Horticulture with an emphasis in Sales and Service, she moved to Northern California and worked for Tree Haven Nursery in Gilroy. In 1989 Valley Crest Tree Company acquired Tree Haven and her career grew from here. Leslie brings over 30 years of experience and has a passion for sales and the many wonderful relationships she has formed over the years. She is known in the industry for her speedy service and attention to detail. Her favorite California locations she enjoys spending time with her husband Dan and their three daughters is Lake Tahoe’s West Shore, Sea Ranch and Yosemite.
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RichardRichardRHarris@devilmountainnursery.com
Richard has been working in the Horticultural trade for 10 years, as a display merchandiser and customer service representative for both indoor and outdoor garden centers across Northern California. As a sales representative for various companies, he keeps close contacts within the industry, and great relationships with not only his customers, but also his industry peers. As merchandising manager for large scale retail nurseries, he is familiar with retail quality material, premium vendor information and hands-on customer service. He is an avid nature enthusiast and musician.
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HugoHugoHLevy@devilmountainnursery.com
Hugo moved to the United States from El Salvador with his family in 1997, and that was when he entered the nursery industry. Having worked for different retail nurseries in the Bay Area in a variety of positions from stocking to sales, and eventually moving into landscape consultation, Hugo joined the Devil Mountain team in 2021. Hugo has enjoyed his time with Devil Mountain Nursery, and he values the relationships he has built with his customers. In his free time, Hugo loves to spend time with his family and friends, playing basketball or soccer, or just spending time enjoying the outdoors.
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AlessandroAlessandroABriones@devilmountainnursery.com
Graduating from UC Santa Cruz with a double major in Psychology and Biology, Alessandro has always enjoyed working with people, plants, and animals. He has helped to contribute to the Banana Slugs research studies at UCSC, as well as helping children afflicted with autism achieve their personal goals. After working in the tech industry for two years, he decided to take a break from technology and spend more time with people and nature. Alessandro loves his two dogs, Nala & Juanito, and hopes to one day open his own rare indoor plant shop called La Plant Petite.
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EvetteEvetteeavelar@devilmountainnursery.com
Evette is an East Bay native who recently joined Devil Mountain in 2022. She has an extensive background in retail and customer service and has worked as a sales rep/merchandiser for Outdoor Garden Centers. She enjoys learning about plants, loves animals and relishes spending time with her family and friends.
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AbelAbelabdominguez@devilmountainnursery.com
Before joining Devil Mountain, Abel worked for Atlman Plants where he established close relationships with his store managers, customers, and vendors. He has over three years of experience as a sales rep and merchandiser. In his free time, Abel is a car enthusiast who enjoys movies, music, video games and spending time with his dog.
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DavidDavidndaguilera@devilmountainnursery.com
Originally from Honduras, David has been working for Devil Mountain for 10 years. He started doing maintenance work as a puller and has advanced to become a member of the sales team. In his free time, he enjoy playing soccer and watching his favorite team, Real Madrid.
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FaizaFaizafsyed@devilmountainnursery.com
Originally from Southern California, Faiza has always held a passion for the arts. She received her Bachelor’s in Fine Arts and Digital Arts from UC Irvine and hoped to pursue an environmental design career in film, music, or gaming. After moving to the Bay Area in 2019, she began shifting her focus to plants to further understand their composition. On this journey, she found a deep admiration and love for them and hopes to continue furthering her career in the industry. In her spare time, Faiza enjoys going to museums, farmer’s markets, and concerts.
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PaulaSales Support
PaulaSales Support
PAllen@devilmountainnursery.com
Paula is a Bay Area native, and worked in the retail nursery trade for 13 years prior to joining our team, nine of those as a bedding buyer at a nursery in Redwood City. She is a CCNPRO, and enjoys customer service and sharing her extensive plant knowledge with others. Paula is an avid gardener, and enjoys designing pollinator gardens for herself and her friends, as well as vegetable gardening, hiking and reading.
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CeciliaSales Support
CeciliaSales Support
CDiaz@devilmountainnursery.com
Cecilia is a Bay Area native and joined the staff at Devil Mountain in 2016. She previously worked in retail sales and truly enjoys applying that experience to the nursery setting. She likes learning about plants and really appreciates the team of people she works with. When she’s not working, Cecilia loves spending time with her family.
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TrishaSales Support
TrishaSales Support
TSmith@devilmountainnursery.com
Trisha is a Washington State native, and recently relocated to the Bay Area. She was originally introduced to the landscape trade through her father, who managed a local retail nursery in the Pacific Northwest. Trisha brings to Devil Mountain an extensive background in landscaping and retail nursery management, as she worked as a private gardener for three years, and retail nursery manager for over 12 years. In her free time, Trisha loves to garden, cook, explore the state of California, all while spending time with family and friends.
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GwenSales Account Manager
GwenSales Account Manager
gbruguier@devilmountainnursery.com
I am a student at Las Positas College earning my AS degree in Horticulture. I have been gardening with my mom since I was a kid and found my passion for plants at school after taking my first horticulture class. 2 years later I have a personal greenhouse I built and operate myself and have been maintaining my gardens at home as well. I am learning something new every day and my end-goal is to reach the level of knowledge of a master gardener. In my free time I love to garden with my cat, Pumpkin, and spend time with my friends and family.
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AnnieAnnieabiba@devilmountainnursery.com
Annie has worked in the horticultural industry for over 10 years, previously in retail nursery sales and in landscape design consultation. She has extensive plant knowledge and is passionate about connecting people with plants. Annie has obtained CCNPro and Rescape Maintenance certifications and is always looking to further develop her breadth and depth of knowledge and sales expertise. When not at work, she enjoys cooking, hiking, and visiting botanical gardens.
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RubiRubirmaldonado@devilmountainnursery.com
Rubi has been living in the U.S. since 1993 and has been a dedicated member of the DMWN team for four years. With experience in various roles within the field, she is now a valued part of the front counter team. In her free time, Rubi loves spending time with her family and cooking delicious meals for them. A passionate soccer fan, she proudly supports Club América and has a special appreciation for Jalisco’s teams in the Mexican league.
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EdEdeburns@devilmountainnursery.com
Ed is a San Francisco native and lifelong Bay Area resident who transitioned to the nursery business after a career in technology. With a lifelong passion for gardening with a preference for propagation and growing vegetables, Ed worked for several years in retail nurseries before making the move to Devil Mountain. Away from work he enjoys hiking, cooking, camping, gardening, and anything that provides an opportunity to spend time with his dogs and the rest of his family.
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BenjiBenjibsandoval@devilmountainnursery.com
Benji has been a valued member of our company for over 20 years, gaining extensive experience and knowledge of our operations and plant materials. Throughout the years, he has taken on various roles, showcasing his versatility and dedication. Now, he is embarking on a new journey with our front counter sales team. Outside of work, Benji cherishes spending quality time with his family.
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RamiroDispatch
RamiroDispatch
Rmadrigal@devilmountainnursery.com
Ramiro lived in Elk Grove since the age of 8 and was raised on a ranch with horses and a nursery. He began working at Devil Mountain as a yard handler at the age of 20 in 2014. In 2015, he became a driver and then later promoted to Lead Driver in 2018. As a valuable and important member of the driving team, Ramiro has been promoted to dispatch in 2023. On his free time Ramiro enjoys spending time his family, camping and loves watching/playing soccer.
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RafaelDispatch
RafaelDispatch
ragarcia@devilmountainnursery.com
Rafael has been a proud Bay Area resident for over 20 years and has always had a deep passion for cars. With hands-on experience in small landscaping projects for his own home, he enjoys working on creative and practical solutions. In his free time, he works as a part-time mechanic, honing his skills under the hood. Now, he’s bringing his enthusiasm and dedication to our team as a dispatcher and backup delivery driver.
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Andres
Petaluma
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AnnieGeneral Manager
AnnieGeneral Manager
acunningham@devilmountainnursery.com
Annie discovered her passion for nursery management while studying horticulture in Southern California in 2008. In 2010 she moved to Northern California and never looked back. Her extensive sales management experience married with her love of horticulture landed her at Devil Mountain where she is enthusiastic about customer service and growing a strong team in Petaluma. In her free time, she loves to garden and hike with her growing family.
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HaleySales Manager / Enterprise Sales
HaleySales Manager / Enterprise Sales
hpatocchi@devilmountainnursery.com
Haley is a Santa Rosa native and the daughter of a landscaper. She and her family love the outdoors, and she grew up fishing, hiking, and camping. Haley graduated from Santa Rosa Junior College with a degree in Horticulture with an emphasis in Nursery Management. For six years she worked in retail nurseries and at a wholesale floral company before joining the staff at Devil Mountain. Haley is excited to help customers retrieve what they need to make the world a more beautiful place. In her spare time, she loves to hike, fish, and visit local restaurants.
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MarySales Account Manager
MarySales Account Manager
MHernandez@devilmountainnursery.com
Mary was born in Mexico and moved to the US as an adult. Mary has previously worked at a hotel and a senior center facility, and she began working at Devil Mountain in 2018 specializing in the receiving department, as well as the inventory specialist. Now you can find her in the office as a proud sales representative in the Wine Country region! Mary is happily married and has two beautiful adolescent children and one cat. In her free time she loves camping, going to baseball games, and exploring new places. She loves to interact with people, and loves her job specifically giving the best customer service possible to our clients.
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YanciYanciYContreras@devilmountainnursery.com
Yanci joins Devil Mountain following her work in the catering and event industry. She appreciates nature and the outdoors, and loves working with plants and developing new skills. In her free time, she enjoys hiking with her daughters.
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ThomasDispatch
ThomasDispatch
TJuarez@devilmountainnursery.com
Thomas was born and raised in Southern California but has lived in Northern California for the past 14 years. He has always had a passion for plants and soil, and Thomas joins the Devil Mountain team after working in the Soil and Aggregate business since 2015. During his free time, Thomas enjoys going to concerts, camping, hiking, and watching or attending a good sporting event.
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ChristineSales Account Manager
ChristineSales Account Manager
clong@devilmountainnursery.com
Chris moved to California from Pennsylvania 7 years ago. Having a sales career back east in the floral, garden center, and floral industry, she knew she wanted to continue working with the exotic plants her new home had to offer. In her free time, Chris likes catching live music, and hiking.
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OwenSales Account Manager
OwenSales Account Manager
oasdell@devilmountainnursery.com
Owen grew up in California, exploring a love for the natural world camping and gardening with his family. After volunteering with Willing Workers on Organic Farms, Owen was inspired to pursue a career in horticulture and began studying at Merritt College while working doing landscape maintenance and construction. Over 15 years Owen has worked everywhere from private homes to zoos and public parks, and has managed retail nurseries for the last 5 years. This varied experience helps Owen to understand and anticipate his customer’s needs. Outside of work you can find Owen working on his own garden, crafting, taking his dogs for a walk, or traveling to new places in search of good views and great food.
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RomanRomanroconnor@devilmountainnursery.com
Roman brings to Devil Mountain Nursery his hands-on work experience with a wide variety of plant material in commercial, retail, and botanical garden positions. His involvement in the landscape industry from the Central Valley to the North Bay has provided Roman with extensive knowledge of how to fulfill customer needs with prompt accuracy. In his free time, Roman spends most days hiking, camping, gardening, or reading.
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JaclynJaclynJLiesch@devilmountainnursery.com
Jaclyn is originally from Chicago but has been in the Bay area for the past fifteen years. Jaclyn worked in customer service for several years before switching to all things plant related. In her free time, during the day she likes to garden, take care of her many houseplants, cook and spend time with her Dog and Bird. At night, you will find her outside on a blanket, stargazing.
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AlejandraSales Support
AlejandraSales Support
aahernandez@devilmountainnursery.com
Alejandra is originally from California but grew up in Mexico only to return to California as she got older. Alejandra has been with the company since 2018. She started in the yard working in receiving and inventory learning about the company and plant identification. Her broad experience in the yard has helped her grow into a sales position where she enjoys working directly with customers and learns something new each day. Outside of work she loves being in nature and spending time with her growing family.
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MaxSales Support
MaxSales Support
MCasey@devilmountainnursery.com
Max is originally from San Diego, California, where he developed a background in landscaping by working alongside his father in the family-owned business. Recently relocating to the North Bay, he brings his experience, work ethic, and a genuine passion for helping people to every project. At Devil Mountain Nursery, Max is committed to providing excellent service and enjoys helping both customers and colleagues find the right solutions for their plant needs. Outside of work, he’s an avid baseball fan and loves going to concerts.
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ColleenSales Account Manager
ColleenSales Account Manager
ccain@devilmountainnursery.com
Colleen was raised in Sonoma County. After starting out in bookkeeping and accounting, she switched gears and completed the SRJC Ornamental Horticulture certificate program. She spent several years working in a retail nursery, and a few years working for two different Landscape Contractors. After shopping Devil Mountain as a customer, she's finally joined the team! She loves learning new things – especially about plants!
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JoseSales Account Manager
JoseSales Account Manager
JFlores@devilmountainnursery.com
Jose began his career at Devil Mountain in 2019, starting in maintenance and steadily working his way up to Yard Manager. His strong understanding of logistics and operations, combined with a genuine eagerness to learn all facets of the nursery industry, inspired him to transition into the Sales Department to further his growth within the company. Outside of work, Jose enjoys spending time with his family, working on cars, and riding ATVs in his free time.
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HectorHectorhcarmona@devilmountainnursery.com
Héctor joined Devil Mountain Wholesale Nursery in 2018 as a Maintenance Assistant in Petaluma. With dedication and teamwork, he became the Yard Manager at our Redondo Beach location in 2021. There, he spent four great years with the Redondo team, learning the ins and outs of our logistics operations. Héctor is now back in Petaluma supporting sales at the front counter. When he's not at work, he loves playing soccer and hanging out with family and friends.
Clements/Farmington
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MattSales Manager
MattSales Manager
mfoggiato@devilmountainnursery.com
Matt was born and raised in California’s Central Valley. He studied art in Seattle, WA and developed a passion for plants when he got his first job in a nursery 20 years ago. Matt joined the Devil Mountain team in 2014, where he helped build the distribution department in San Ramon that we still rely on today. Matt worked his way up to Yard Manager and helped establish the team in our Morgan Hill office and has played an integral role in the development of Devil Mountain. Matt admires the unique relationships that Devil Mountain has with our customers. Having a broad base of experience, he utilizes all his knowledge and experience to help organize and streamline projects from start to finish.
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ManuelDispatch
ManuelDispatch
mbarajasjr@devilmountainnursery.com
Manuel was born in Walnut Creek but grew up in the Central Valley outside of Lodi California. He started working at Devil Mountain in plant production and sales before joining the Dispatch team. Manuel enjoys spending time with his family and friends and is avid San Francisco 49ers fan.
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AlexAlexalestrada@devilmountainnursery.com
Alex studied Horticulture from 2003-2007 at Delta College while operating his own landscaping business. He began working in nursery industry at Village Nurseries and came to Devil Mountain in 2023. He started in Sales Support and is currently an Account Manager. In his free time Alex enjoys camping, fishing, boating, and loves classic Mustang cars. He is a lifelong Dodger fan and has three children.
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AlexDispatch
AlexDispatch
avega@devilmountainnursery.com
Alex started working in the nursery right out of High School in 2013. Starting as a pruner to being on the loading team, and eventually landed the role as dispatcher, Alex has helped with various of projects all throughout the state. His loading experience has helped him navigate through the everyday challenges dispatching has to offer and even learning new things along the way.
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JimJimjmuncill@devilmountainnursery.com
Jim, a Sacramento native, graduated from Jesuit High School before earning his Associate of Arts degree from American River College. He began his career in wholesale nursery sales in 2001 and now has 23 years of experience as a territory manager across the tri-state areas. Throughout his career, Jim has worked extensively in San Mateo, San Diego, and Imperial counties in California, as well as Clark County in Las Vegas, and the western part of Arizona along the Colorado River. His expertise lies in client development, building long-lasting relationships, studying industry trends and horticultural education. Outside of his professional life, Jim is passionate about music. As a lead guitarist, he writes original music and enjoys studio recording.
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AraceliSales Support
AraceliSales Support
arrios@devilmountainnursery.com
Araceli is no stranger to staying organized, building strong relationships, and embracing continuous growth. She brings her background to her unique hybrid role in HR and Sales at Devil Mountain, where her positive energy, attention to detail, and her signature touches of pink, make a lasting impression. With deep family roots at the nursery, Devil Mountain has always felt like home to her. She’s happy to be part of a team that values effort, teamwork, and personal development. Outside of work, Araceli is a proud cat mom to Sophia and loves traveling and exploring new places.
Morgan Hill
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AmandaGeneral Manager
AmandaGeneral Manager
AKeith@devilmountainnursery.com
Amanda was born in Gilroy and raised on a small farm in San Martin. After graduating from Live Oak High School in 1999, Amanda focused on her career at Johnson Lumber/Ace Hardware working her way up to the accounting department. Amanda then transitioned to Johnson Garden Center when it opened in 2006. That is when she really discovered her passion for plants & enjoyed assisting customers with garden design. Her next opportunity was at a wholesale nursery where she expanded her management, growing and design skills. In 2013, Amanda began working as an office manager for a commercial landscape company before coming on board with Devil Mountain. In her spare time, she enjoys spending time with her wife Maria and their two French Bulldogs, Dayzee and Leela.
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JoseJoseJCeballos@devilmountainnursery.com
Jose Luis has worked in the nursery and agriculture fields for twenty years. His experience includes loading, order processing, inventory, quality control, growing, farming, and machine operation. At Devil Mountain, he loves helping customers and learning new things every day. In his free time Jose Luis enjoys camping with his children and exploring the outdoors.
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MelissaMelissaMWilson@devilmountainnursery.com
Melissa was born and raised in Gilroy. She has 25+ years’ experience in the horticultural business. She started working for a local nursery in 1990 as the color grower’s assistant and worked her way up to customer operations manager. She continued her career there for 19 years, until the business shut their doors in 2009. She took a couple of years off to be a stay-at-home mom, but then got the itch to go back to work. She started working for Garden product supply company in 2011 as an administrative assistant. She worked there for 7 years. She brings with her, knowledge in customer service, sales, HR, dispatching and is hoping to use that knowledge to have a successful career with Devil Mountain. During her free time, she enjoys spending time with her husband and 3 children, traveling, and watching her daughters play the sport they all love, softball. She is a diehard Dodgers and Raiders fan.
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GillianGillianGCowell@devilmountainnursery.com
Gillian was born and raised in the northeast of England. After school, she worked in accounting and finance while studying for her professional qualifications. She earned her Chartered Global Management Accountant status and joined Philips Electronics as a Management Accountant in London. She and her husband relocated to Texas before moving to Morgan Hill in 2003. After raising her daughters, Gillian returned to the workplace as an associate for a wholesale nursery, fully indulging her love for all kinds of plants. Gillian brings her love of plants and her accounting and finance experience to Devil Mountain. She is excited to be part of the Devil Mountain team and provide her customers with an excellent experience. In her spare time, Gillian loves to garden and enjoys spending time with her husband and two daughters, especially hiking and paddle boarding.
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CristinaCristinacmoreno@devilmountainnursery.com
Cristina was born and raised in Mexico then moved to California in 2000. She lived in Los Angeles and decided to make her way to Morgan Hill in 2003. She worked in the hotel industry for 13 years, and learned all aspects from cleanliness to party planning as well as front desk work. She began working with Devil Mountain in 2018 as part of the yard staff, stocking and maintaining all inventory before becoming a puller. Cristina was promoted to sales and is now assisting clients at the front counter as well as keeping everything stocked and clean. In her free time, Cristina enjoys spending time with her husband, three children and their dog Nala.
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JoeyDispatch
JoeyDispatch
javila@devilmountainnursery.com
Joey was born on the Central Coast but has lived in the Central Valley for the past 9 years. After graduating high school, Joey worked in the agricultural fields part time then started working as a motorcycle seat technician for the next 8 years. Since then, he decided to switch gears and try something new, joining the Devil Mountain Team. Outside of work, Joey enjoys working on cars, spending time with family and watching sports. #GoRaiderssss
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MimiSales Account Manager
MimiSales Account Manager
mdesmond@devilmountainnursery.com
A Southern California native, Mimi has fond memories of the lush citrus groves that surrounded her neighborhood. Mimi comes to Devil Mountain with a degree in Biology and more than two decades of customer service, buying and merchandising experience. Santa Cruz is where she makes her home and is delighted that her two children still live close by to her, her husband, and their cats. She has always had a love for plants and has gardened all spaces that she inhabited. In her free time, she curates the gardens at the seven-acre family compound, walking/hiking the beautiful beaches and Redwood forests of Santa Cruz County along with enjoying her family whenever they can gather.
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YvonneSales Account Manager
Colma
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ChaseGeneral Manager
ChaseGeneral Manager
cbaldocchi@devilmountainnursery.com
Chase is a third generation San Franciscan and second generation to the nursery industry. He brings over 10 years experience in general management, including his role as COO of Pacific Nurseries before it was acquired by Devil Mountain. He is motivated to help teams operate cohesively in an environment where staff are happy, challenged, and improving. In his spare time, he enjoys cycling, skiing, listening to music, and going out dancing with friends.
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DanielleDanielledduncan@devilmountainnursery.com
Danielle brings over 10 years of experience in support roles, with a strong foundation in office coordination and administrative leadership. In her role at Devil Mountain, she focuses on office management and HR administration, providing essential support to the sales team while also contributing across departments. She is passionate about training, facilitating, and improving internal processes, always approaching challenges with a growth mindset. Danielle thrives in dynamic environments where she can take on new projects and collaborate on ideas for continuous improvement. Outside of work, she enjoys hiking, exploring the world of mycology, and listening to science and history podcasts.
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JenniJennijbrummett@devilmountainnursery.com
Jenni is a California native whose fondest memories focus on the natural world & enjoyment of plants. Prior to being a Sales Rep with Pacific Nurseries for 3 years, she worked in healthcare & at an architectural firm. Taking day trips throughout the Bay Area with family satiates her love of birdwatching, history, architecture & coffee. Working for Devil Mountain Nursery allows her to collaborate with colleagues, learn from customers & add to her ever-growing succulent collection.
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JulianJulianjdemegillo@devilmountainnursery.com
Julian received his BS in Landscape Architecture at UC Davis and began work in the nursery industry at Pacific Nurseries in 2021. Prior to the nursery industry, he worked in customer service for 10 years. Outside of work, Julian enjoys traveling around to look for the next best food spots and hunt for rare and unique plants.
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AndrewAndrewASoukup@devilmountainnursery.com
Originally hailing from the banks of the mighty Mississippi, Andrew moved to the Bay Area some 20 years ago. While most of his career was spent counting ones and zeros, he recently returned to his roots in horticulture. Having extensive experience with all aspects of landscape design and build, he lends his professional expertise to customers looking for guidance. While preferring native designs, he has a soft spot for ostentatious roses.
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MauricioDispatch
MauricioDispatch
mrada@devilmountainnursery.com
Mauricio has been working in delivery services around Bay Area since 2018. He joined Pacific Nurseries’ team as a Delivery Driver and was quickly promoted to Dispatch Coordinator in 2023. Since he was a child has enjoyed the natural world and has been curious about new outdoor experiences. He is excited to learn more about the landscape industry and the challenges of supply chain management. He is originally from Colombia and in his free time, he likes to play soccer and baseball, travel to national parks, listen to tropical music, and spend time with family.
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FranklinFranklinfrivas@devilmountainnursery.com
Franklin worked in production and order pulling at Pacific Nurseries for 3 years before transitioning to Devil Mountain. At Devil Mountain he began his journey as Front Counter Sales and is excited to be part of the sales team. He enjoys working with different customers and learning more about the job. He loves spending quality time with his mother, especially enjoying movie nights together, and appreciates all different kinds of music.
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SergioSergioshernandez@devilmountainnursery.com
Sergio began his journey in the plant industry with Pacific Nurseries. This experience ignited his passion for horticulture and plant care. Recently, he joined DMWN as a Puller Crew Lead, and within a short period, moved to Front counter sales. He’s excited to be part of the team. Outside of work, he loves spending quality time with his family, especially enjoying movie nights together and traveling to explore new places. He has deep appreciation for 90s music, specifically Hard House.
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KatyKatyKGott@devilmountainnursery.com
Katy grew up in Oroville, CA, and earned her degree in Environmental Horticulture and Urban Forestry from UC Davis. She brings a diverse background that includes experience in retail nursery, non-profit development and hospitality. Katy is especially passionate about sustainability and creating green spaces that support wildlife. Outside of work, she enjoys gardening, making pottery and spending time with animals.
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GabeGabegserrano@devilmountainnursery.com
Gabe is a California native enthusiast and autodidact who has a personal collection of rare natives that he has grown from seed. He is studying as an Agricultural Science major at CCSF with aspirations to attend UC Davis. His previous experience includes curating outdoor and indoor plant selections and introducing a partnership with Calscape to expand native plant selection for local San Francisco hardware store. He is thrilled to be a part of the Devil Mountain Team and is excited to keep expanding his horticultural knowledge. Gabe has dreams of creating a world where sustainable agriculture is a standard, and our food is grown alongside native habitat, as well as retiring with a greenhouse bigger than his actual house, with his partner and 2 cats.
Fillmore
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ChuckSales Manager
ChuckSales Manager
CNelson@devilmountainnursery.com
A Southern California native, Chuck found his passion for the outdoors at a young age skiing, camping, and fishing with his family which translates to a great appreciation for the flora that he now has the opportunity to work with at Devil Mountain Wholesale Nursery. He received his B.A. in Business Management from Montana State University before returning to the West Coast. His love for people has shaped a career in customer service and sales with over 17 years’ experience in these areas. When Chuck is not working, he is spending time with his wife and daughter.
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JayJayJStratton@devilmountainnursery.com
Jay was born and raised in Ventura California. He worked for BrightView Tree Company for two years and previously worked as a consultant for online businesses in San Diego. He has a passion and appreciation for nature, and is an avid surfer, hiker, snowboarder, and camper. Jay enjoys helping clients with their horticultural needs, and looks forward to a long and fruitful career in the industry.
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JeanetteJeanetteJJuarez@devilmountainnursery.com
Jeanette was born and raised in Santa Barbara, CA. She learned about plants from visiting the Santa Barbara Botanical Gardens & Lotus Land as a child with her dad, and was part of the FFA program in high school. In 2021 she left the retail automotive parts industry and joined the Devil Mountain team in Fillmore as Sales Support, where her knowledge of plants and landscaping continue grow every day. In the future, she hopes to further her knowledge by studying environmental horticulture. In her spare time, she likes to spend time with her daughter and add to her collection of indoor plants.
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RustyRustyRBrowning@devilmountainnursery.com
Rusty began working in the nursery business in 2001, and became a certified arborist in 2008. His love of the industry, as well as its impact on the natural landscape and peoples’ everyday lives is what drives Rusty each and every day. Rusty is a lifelong resident of the Bay Area and Central Valley, he graduated from Fresno State University. During his free time, Rusty enjoys being a terrible golfer, bowling, reading, and taking scenic motorcycle rides.
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JohnDispatch
JohnDispatch
jponce@devilmountainnursery.com
Born and raised in Southern California. Started working for DEVIL MOUNTAIN in 2020 as Fillmore’s Dispatcher which provides a liking to my enjoyment of traveling mostly Road trips to explore and adventure throughout the States. I like assisting anyone who needs it especially when it comes to my work environment.
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JulioDispatch
JulioDispatch
jhernandez@devilmountainnursery.com
Born and raised in Fillmore. Started working for DM as a Shifter in 2018. After 3 months, I was promoted to the Pesticide Handler team. In 2021 was offered the position in the Dispatch Department. I enjoy DM because I grew up knowing about the agriculture life watching my father work for a tree nursery in Fillmore. I enjoy playing soccer and spending time with my family.
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MayraMayraMCastro@devilmountainnursery.com
Mayra was born and raised in Mexico where she lived until 2014, when she decided to move to California with her family. Mayra went to school to study nursing but has always been surrounded by plants ever since she was a young girl. Her father introduced her to the nursery business as a little girl and currently, her husband works for a nursery. Now she is thrilled to learn more about trees and plants and to be able to offer the best service to our clients. In her free time, she enjoys watching baseball, reading novels and spending time her family.
Redondo Beach
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RobSales Manager
RobSales Manager
RSulzbach@devilmountainnursery.com
Born and raised in Southern California, Rob started working with a landscape maintenance company and noticed an interest in plants and their botanical names. He started working at a retail nursery and found that he had a keen eye and deep interest in plants of all types, from succulents to deciduous trees and everything in between. Rob also has a knack for plant ID, which he developed while worked at that same yard for 10+ years, where he also cultivated relationships with customers and vendors and worked his way up into management. Rob is hard working, friendly, light hearted, reliable, and extremely knowledgeable with 12+ years of experience in the trade. Rob is also a proud coffee snob and avid road cyclist. You can find him on the roads of the Palos Verdes Hills, Santa Monica Mountains, or running around the nursery!
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AlexAlexARoss@devilmountainnursery.com
Alex grew up and attended school in Southern CA. While going through primary school, his family members were avid organic vegetable gardeners and always showed an appreciation for plant life, which Alex took to. His appreciation for plants started at a young age and he now enjoys talking “plants” with his customers and constantly strives to continue learning. While his knowledge of plants continues to grow, so does his persistent desire to learn about his customers’ needs and help them find plant solutions of all sizes and time frames.
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EnriquetaEnriquetaESalas@devilmountainnursery.com
Enriqueta was born in Mexico and moved to California in 1990. She began working in retail and accounting after she graduated from Los Angeles College in 2000. Her path took her to the agricultural field in 2009, where she jumped into the nursery industry in both retail and wholesale settings. In her free time, Enriqueta likes to travel, go hiking, and spend time in nature.
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MiguelMiguelmcruz@devilmountainnursery.com
Miguel was born in the Philippines but was raised in the East Bay. Growing up, he enjoyed spending his childhood days in the garden with his grandfather. In college, Miguel enrolled in horticulture classes at Merritt College and interned as a propagator for their bi-annual plant sale. In his free time, he enjoys growing orchids, inline skating, instant film photography, and spending time with his chihuahua.
Oceanside
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JessicaSales Manager
JessicaSales Manager
jcalderon@devilmountainnursery.com
Jessica grew up in the nursery business and has been active in the industry since 2016. She attended college in San Diego, which she now considers her home. Jessica is an avid reader, movie-goer, and outdoor enthusiast.
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CarolineCarolinecarcher@devilmountainnursery.com
Caroline is a Southern California Native born in Los Angeles. She earned her bachelor's degree of Science in Ornamental Horticulture from Cal Poly San Luis Obispo in 1992. She has over 20 years of experience in the green industry, including young plant brokering and sales, interiorscaping and sales, and most recently wholesale landscaping sales.
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AlmaAlmaasalinas@devilmountainnursery.com
Alma has experience working with succulents and cacti for over 4 years. She is excited to expand more on her plant knowledge.
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TracyTracytdiblasi@devilmountainnursery.com
Tracy is a Southern California native. She went to Cal Poly SLO and received a B.S. in Agricultural business with and an emphasis in Marketing and a minor in Viticulture. She worked for Pardee Tree Nursery for over 20 years. She loves spending time with her family, reading, hiking and being outdoors.
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ZachZachzdavis@devilmountainnursery.com
Zach grew up in North County San Diego. He worked at Pardee Tree Nursery for 19 years starting from the ground up. In his off time, he enjoys surfing, diving, and traveling with his family.
Orange
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AlvaroGeneral Manager
AlvaroGeneral Manager
aflores@devilmountainnursery.com
Alvaro joined Devil Mountain in 2018 as a driver at our Petaluma location and quickly advanced, learning many aspects of running the nursery. In 2020, he relocated to Southern California, earning a promotion to Yard Manager. Alvaro played a key role in transforming our DM Color acquisitions into Devil Mountain locations. Since then he has worked as Regional Yard Manager, helping to bring consistency and best practices to many of our SoCal stores. In his free time, Alvaro enjoys going for bike rides and spending time with his family.
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VicenteSales Manager
VicenteSales Manager
VRuiz@devilmountainnursery.com
Vicente grew up around the nursery business as his family has been in the industry for 3 generations. In high school, he expanded his knowledge in plants by volunteering at the nursery during his summer breaks. Vicente graduated from Cal State Fullerton in 2018. In 2019 he returned as a full-time employee and has enjoyed learning a variety of roles within the horticulture industry.
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JulieJulieJOrozco@devilmountainnursery.com
Julie has 20 years of experience working in the horticulture industry. She began her career in the landscape industry at a wholesale nursery in 2002. Her passion is mentoring her employees and passing on her knowledge of plants and excellent customer service skills. In her free time, she enjoys working out, cross fit, and spending time with her family.
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LauraLauraLOrozco@devilmountainnursery.com
Laura Orozco has been in the industry for about 10 years. With her vast knowledge of plants, she is passionate about helping landscape professionals complete their projects. Her reward is seeing all their finished work when driving throughout local cities, knowing that she contributed to creating a joyful environment. In her free time, she enjoys spending time with her family and dogs. She likes watching movies, concerts, and exploring new restaurants.
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KEVINKEVINkjasinski@devilmountainnursery.com
Raised in Southern California, Kevin brings to Devil Mountain an extensive background in the horticulture industry, having worked for multiple major wholesale nurseries. With an education in horticulture and strong background in sales and customer service, he is passionate about providing both a positive customer experience, and a dedication to continually strengthening his product knowledge. In his spare time, Kevin enjoys music (both listening and playing), travelling, camping, hiking, fishing and off-road ATV riding, and is an avid gardener.
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MariaDispatch
MariaDispatch
mflores@devilmountainnursery.com
Maria was born and raised in Mexico and arrived in California in 2000. She currently resides in Santa Rosa, California, and previously worked in a Retirement Community for 13 years as an Environmental Services Coordinator. In 2020, Maria moved to Southern California to join the staff at Devil Mountain in 2021. She began her career in Sales Support, then was later promoted to Dispatch. Maria is constantly learning, trying new things. She also really enjoys lending a helping hand whenever someone needs help. In her spare time, Maria loves to exploring new cities, cooking and spending time with her family.
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JonathanJonathanJBranham@devilmountainnursery.com
Jonathan comes to Devil Mountain with over 30 years of nursery experience. His interest in plants began at the young age of 7 years old, where he began cultivating his love for plants, his curiosity stemming from the wide variety and how they grew and looked. He got his start in the Nursery industry as an 18yo in a Lakewood retail nursery. Jonathan also has a strong background in customer service and has been able to make plenty of great lasting relationships with his customers treating them all like family and is always happy to see his customers leave the nursery with a smile on their face. Jonathan is also a great team player that thrives in environments where he can work as part of a team. During Jonathan’s time off he enjoys trying out different restaurants, watching movies, and spending time with his husband and their cat.
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AllyAllyafuentes@devilmountainnursery.com
After working in the fast-food industry for 3 years, Ally decided to take a turn and try something new. From learning herbal medicine at home to learning botanicals, Ally is eager to learn about various plant types as well as being able to distinguish them effectively. In her free time, Ally likes to play with her Schnauzer as well as going on walks, watching movies and reading.
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AbbySales Support
AbbySales Support
abfuentes@devilmountainnursery.com
Abby has always loved working with plants and seeing how well they compliment each other. Growing up, she would help her mom with the garden or with little projects around the house. Abby's favorite thing to do with her mom was putting succulent bowls together. Even though this was something she enjoyed doing, she never thought to pursue anything in this field. Abby started her work experience at a dental lab and progressed to becoming a dental assistant. After working in that field for some time, she realized she needed a change of pace and wanted to look for a new environment. Abby learned about Devil Mountain through her sister Ally. Upon hearing that there was a position open, Abby thought she could give the plant industry a try. Her favorite thing about working here is seeing the seasons change. She enjoys taking walks around the yard during spring when we just receive new color. It reminds her of times when she takes her dog Bella on walks; Bella is a yorkie and loves smelling every flower they pass by.
Carmel Valley
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ChrisGeneral Manager
ChrisGeneral Manager
CAdams@devilmountainnursery.com
Chris has been working in the nursery industry since 2006. He started his career in Sonoma County at a tree nursery and worked his way down to the San Diego area. He was recently brought into the Devil Mountain family to help with some new locations. Plant identification is something he enjoys and loves the challenge of. He relishes in the idea of team building and in his spare time loves to hang out with his two boys watching Lakers games.
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PedroPedroPMendoza@devilmountainnursery.com
Pedro started working in Oceanside when he was just 19 years old. He worked outside in the field for 2 years, planting everything from annual color to larger 15-gallon material. Soon after that he was transferred to the Carmel Valley location and has been a staple to the team ever since. He is interested in so many different species of plants, and to this day wants to keep learning.
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HectorHectorhestrada@devilmountainnursery.com
Hector has a little over 2 ½ years in the nursery business and is still learning about plants everyday working at Devil Mountain. He started off his plant career with another local San Diego nursery until its closure in 2021. In his free time he enjoys traveling to different places around the city and listening to all types of music.
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ArelicArelicavalentin@devilmountainnursery.com
Before joining our team, Arelic worked for a flower arrangement company for several years, which she really enjoyed. Arelic also really likes learning new things and that’s why she enjoys working here – there’s never a shortage of new things to learn! She loves spending her free time with her two beautiful daughters, and they are pretty good at keeping her busy!
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CarSales Support
CarSales Support
cfontainederderian@devilmountainnursery.com
Car grew up on a small farm in Northern Virginia and loved plants from a young age. She got her degree in Horticulture and Urban Forestry from Oregon State University. Before working at Devil Mountain she worked as a production arborist and tree climber for Bartlett Tree Experts. Her hobbies are running, surfing, and hiking.
San Juan Capistrano
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VinceGeneral Manager
VinceGeneral Manager
vguerrero@devilmountainnursery.com
Vince was born and raised in California and is a 3rd generation nurseryman who, from a young age, grew up working on his family's rose farm. Vince attended Mount San Jacinto College where his focus was in Ornamental Horticulture. He continued his career working for a variety of well-respected nurseries in the industry until 2010 when he took a hiatus to pursue other opportunities. He is excited to have returned to his roots in the nursery industry. In Vince's time off he enjoys cooking and spending time with his kids.
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TylerSales Manager
TylerSales Manager
TLong@devilmountainnursery.com
Born and raised in the San Francisco East Bay, Tyler began his career in customer service at a Livermore Winery. After 4 years of volunteer work in New York he moved back to California and took his first position in the landscape industry with a Bay Area landscape maintenance company. He brings his experience to Devil Mountain, where he is excited to continue learning about the unique characteristics of native plants and trees and our beautiful environment. Tyler loves to travel and play golf, is a huge sports fan, and enjoys wine tasting, camping, and hiking.
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EstherSales Manager
EstherSales Manager
eayala@devilmountainnursery.com
Esther was born and raised in Southern Orange County. Her dad has been in the nursery industry most his life – that’s how her love for plants started – and Esther began working at a nursery fresh out of high school. Over the years she has created a strong relationship with customers. She loves the satisfaction she gets from helping her customers fulfill their projects, and that she never stops learning about the plant world. During her free time she loves spending time with her family and traveling.
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AnaAnaaanaya@devilmountainnursery.com
Ana started her career in the landscape industry when she was just sixteen years old, and immediately fell in love with plants. She enjoys that her job is unique compared to those of her peers, and she also enjoys helping customers. Ana believes the best part of working in the landscape industry is the never-ending learning about new plants and practices. She finds it extremely rewarding to help her customers complete their jobs with 100% satisfaction. During her free time, Ana likes to spend time with her friends and family.
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RichardRichardrbarto@devilmountainnursery.com
A SoCal native, Richard started his career in Horticulture in 1996 at a retail nursery. After attending Saddleback College and working in both Retail and Wholesale nurseries, he has accrued over 25 years experience selling plants and trees, and developing long-lasting relationships with customers all over the greater Los Angeles area, Orange and Ventura counties, and up into the Central Coast. As a California Certified Nursery Professional, Richard takes great pride in his knowledge of Horticulture and embraces the high importance of his trade. He is an avid motorcyclist both on- and off-road. Richard has a passion for music, playing the drums, grows his own fruits and veggies, and loves being active with his wife and young son.
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MiguelMiguelmmoreno@devilmountainnursery.com
Miguel is a Southern California Native and raised in San Juan Capistrano. Miguel got his start at a SJC local retail nursery in 1999 and worked there for 9 years before starting his own business. Miguel has 28 years of experience in aquarium, pond, and fountain maintenance industry, and likes enjoys finding new ways to innovate using plants. When not working you can find him spending time with his family, camping, fishing and aqua scaping his own aquarium garden.
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FrancesFrancesFrLopez@devilmountainnursery.com
Frances grew up in a small town in Northern California surrounded by pine trees. Being surrounded by the beautiful natural landscapes, it sparked a love for plants and inspired Frances to seek a career working with them. Frances worked on a CSA Vegetable Farm in Pennsylvania, providing organic produce to the community before joining the team at Devil Mountain. She loves helping customers find just what they need bringing a smile to their faces. In Frances’ free time, she enjoys learning how to cook, favoring Italian cuisine and spending time with friends and family.
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NathalieNursery Operations Support
NathalieNursery Operations Support
ncayetano@devilmountainnursery.com
Native to Southern California, Nathalie brings her background in office and property coordination to Devil Mountain, supporting the team with a bright, compassionate, and solution-oriented approach. New to the nursery industry, she is eager to expand her knowledge and contribute to the company's success. Her love for plants fuels her eagerness to grow within the nursery industry and joyous of her role as a part of the Devil Mountain team. Outside of work, Nathalie enjoys gardening, photography, and camping.
Vista
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ChrisGeneral Manager
ChrisGeneral Manager
CAdams@devilmountainnursery.com
Chris has been working in the nursery industry since 2006. He started his career in Sonoma County at a tree nursery and worked his way down to the San Diego area. He was recently brought into the Devil Mountain family to help with some new locations. Plant identification is something he enjoys and loves the challenge of. He relishes in the idea of team building and in his spare time loves to hang out with his two boys watching Lakers games.
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RosieSales Manager
RosieSales Manager
RPadilla@devilmountainnursery.com
Rosie has been working in the nursery industry since 2013. Her extensive experience in management, purchasing, and sales make her an invaluable player in the Devil Mountain Vista team. She especially enjoys working with houseplants and cacti.
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RaulRaulRVega@devilmountainnursery.com
With over 23 years in the nursery business, Raul is a 3rd generation farmer specializing in growing Azaleas alongside his father and grandfather. Since their passing a few years back, Raul decided to continue his role in the nursery trade, and join Devil Mountain Wholesale as a sales representative.
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Sheyla -
JoseSales/Dispatch
JoseSales/Dispatch
jnapoles@devilmountainnursery.com
Jose was born and raised in Southern California to a family with extensive nursery experience. His excellent customer service skills and love of learning about plants makes him a great addition to the Devil Mountain team. When not working Jose is an avid soccer player and likes to be outdoors. His favorite plants to work with are roses and California natives.
WEBSTORE SUPPORT
For webstore support, please contact webstore@devilmountainnursery.com.